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07
May

Sate the Player: The Gaming of your Crew

If you have been paying attention, you'll be aware of two things: 1) that – as mentioned in my previous post – this week is all…

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22
Apr

Building a Timeless Brand

Building and managing a brand is the most strategic contribution marketing managers can make. Regular readers of this blog will recognise that this is exactly the…

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13
Apr

Customer Retention & Advocacy

Customer Retention and Advocacy. Let’s start with some obvious statements: your customers are your businesses’ most valuable assets. Your business cannot exist without keeping hold of…

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02
Apr

The Evolution of Webmail

The Evolution of Webmail The idea of a web based mail client was first introduced in the mid-1990s when Europe saw three implementations, Soren Verjrum’s Webmail,…

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