22
Apr
Building a Timeless Brand
Building and managing a brand is the most strategic contribution marketing managers can make. Regular readers of this blog will recognise that this is exactly the…
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13
Apr
Customer Retention & Advocacy
Customer Retention and Advocacy. Let’s start with some obvious statements: your customers are your businesses’ most valuable assets. Your business cannot exist without keeping hold of…
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02
Apr
The Evolution of Webmail
The Evolution of Webmail The idea of a web based mail client was first introduced in the mid-1990s when Europe saw three implementations, Soren Verjrum’s Webmail,…
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